Natural Light
A room with large windows is ideal. If shooting indoors, turn off overhead lights to avoid mixed color temperatures.
You’re booked — let’s prep
Production day, without the guesswork.
The practical wardrobe, location, content, and day-of checklist for showing up confident and camera-ready.
Wear something comfortable and camera-safe, bring options, arrive early, and know your key points—not a memorized script.
- 2–3 outfit options
- Quiet room with depth
- HVAC and street noise off
- Arrive 15 minutes early
Look polished on camera
What to Wear & Grooming
Your wardrobe plays a bigger role on camera than you'd think. Here's how to look polished without overthinking it.
Do this
Solid colors, clean lines, a few options.
- Wear solid, muted colors — navy, charcoal, olive, burgundy, cream work great
- Bring 2-3 outfit options so we can pick the best one for the set
- Iron or steam your clothes beforehand — wrinkles show up on camera
- Wear layers that can be added or removed for visual variety
- Keep jewelry simple and minimal — no jingling bracelets
- Hair should be clean and styled how you normally wear it
Avoid this
Skip what fights the camera and the lights.
- Busy patterns, thin stripes, or small checkers — they create a moiré effect on camera
- Bright white or neon colors — they blow out under studio lighting
- All black — it can look flat and lose depth on screen
- Large logos or branded clothing (unless intentional)
- New shoes that might squeak on hard floors
- Heavy cologne or perfume — you'll be in close quarters with the crew
Moiré, glare, and squeaks
If you're doing multiple videos, plan outfits that look noticeably different so content feels fresh across videos.
Set the scene
Location & Environment
We'll handle the lighting and camera angles, but the environment sets the mood. Here's what we need from the space.
Quiet Atmosphere
Ensure AC is off or quiet, windows are closed to street noise, and coworkers know you are recording.
Depth & Space
Avoid standing directly against a wall. We need at least 6-8 feet of depth to create that professional blurred background.
Content Planning
Content Planning
Preparation is 90% of the work. Come ready with your key talking points, but don't worry about memorizing a script word-for-word.
Find your way to say it
Choose the approach that helps you sound natural. Bring key points for an interview, or rehearse a script with the teleprompter when precise wording matters.
The "Pause" Trick
Mess up? Don't apologize. Just stop, take a breath, smile, and start the sentence over. We'll cut the bad take.
Energy Levels
Speak as if you are helping one person. Your director will help you find the right pace and energy for the message.
Day-Of Logistics
Sample Schedule
Please arrive 15 mins early.
- 01
9:00 AM
Crew Arrival & Setup
- 02
9:25 AM
Sound & Light Check
- 03
9:40 AM
First Take / Warm-up
- 04
11:00 AM
Wrap Up
Hydrate & Rest
Bring water and give yourself time to arrive without rushing. A familiar routine can help you feel comfortable on set.
Emergency Kit
Bring a comb, translucent powder (for shine), lip balm, and lint roller. We have some, but personal is best.
Guests
Keep the set clear. Only essential personnel in the room to maintain focus and audio quality.
Common Questions
Frequently Asked Questions
What if I have a blemish on the day of?
Don't worry — our crew can help minimize it on camera, and we can also lightly touch it up in post-production.
Can I wear glasses?
Yes. We'll adjust lighting angles to avoid glare, but let us know ahead of time so we can plan accordingly.
How long does setup take?
Typically 30-45 minutes for our crew to set up lighting, sound, and camera before we begin filming.
Useful before and after the shoot
Keep the production moving.
Have a shoot-day question that is not covered here?
Reply to your confirmation email for project-specific help, or contact the Palmer House team.
